Georgiana Nica-Avram appointed Transitional Assistant Professor

Georgiana Nica-Avram appointed Transitional Assistant Professor

We are happy to congratulate Georgiana Nica-Avram on her appointment as Transitional Assistant Professor with the University of Nottingham Business School and Horizon DER.

Georgiana‘s research and impact activities are dedicated to resolving challenges that the world is facing today through data science. As part of the Horizon CDT 2013 cohort, Georgiana was awarded a PhD in Digital Economy which drew on consumer research and business analytics. Her academic interests include food redistribution and insecurity, behavioural science, technology and decision making.

Most recently, as part of a Knowledge Transfer Partnership between N/Lab and OLIO Exchange Ltd., Georgiana developed the first UK-wide machine-learning model of food-insecurity. In the fall of 2020, a proof-of-concept map was implemented with Havering Borough Council in London (as part of an Innovate UK Sustainable Innovation Fund), to help local authorities monitor, evaluate, and intervene, to reduce the burden of food-insecurity.

Georgiana has also consulted on a range of research projects, including assessing the compliance of outdoor advertising across Nottingham schools; exploring innovative problem solving and collective intelligence with the Haydn Green Institute (as part of an Impact Grant); guest lecturing and supervising on a variety of modules and projects within the Business School as an Associate Fellow of the Higher Education Academy.

Additionally, Georgiana is passionate about women’s careers in STEM and instilling scientific interest and enjoyment in children at a young age.

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